Geoff McGrath, How innovation goes beyond the race track to deliver high performance in our lives
Date: Wed 29 Apr 2015, 15:00 - 16:00
Location: G.O. Jones Lecture Theatre, Physics Building, Mile End
The Institute of Bioengineering and the Materials Research Institute presents:
Speaker: Geoff McGrath, McLaren Applied Technologies
Title: How innovation goes beyond the race track to deliver high performance in our lives
Date: Wednesday 29h April 2015 at 3.00pm
Venue: G.O. Jones Lecture Theatre, Physics Building, Mile End
Abstract: Geoff will talk about how McLaren apply technology to deliver high performance in racing and how the ethos translates to other fields from elite sports to healthcare. A central theme will be the power of convergence of real-time data management, predictive analytics and simulation to deliver high-performance product and process design. Examples will be drawn from wide ranging industrial sectors where a combination of a different approach to design and a culture of innovation have delivered breakthroughs in performance. A key focus will be on the evolution of solutions from F1, elite and professional sports to health and wellness. Examples will span the spectrum from bio-enhancement for the well to management of strategic interventions for the unwell.
You can learn more about McLaren at www.mclaren.com
You can learn more about Geoff McGrath at http://www.mclaren.com/technologygroup/about/people/dr-g…
The seminar is intended for the academic staff and researchers across all five schools in the Faculty of Science and Engineering. There will be a tea/coffee reception afterwards in the foyer.
Updated by: Jonathon Hills